tactics to outsmart your competition

6 Tactics You can Use Right Now to Outsmart Your Restaurant Competition

By · Small Business Marketing

  In the current economy, competition in every type of market is fierce. People are clinging to the little bit of money they have, so it’s vital for every business whose goods are outside the necessities spectrum to better both their direct and indirect competition. For restaurants, you need to know your competition well and do everything in your power to outsmart them. The six tactics below are sure to give you the leg up indispensable to current and future success.

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14 Amazing Outdoor Marketing Displays and Why They Work

By · Advertising Campaigns

At the core of every physical marketing strategy are two important goals. First, it’s important to get some attention with your display. Second, businesses need to target their goods’ customers. This can be done in so many ways. Below are 15 displays from events, shops, booths at craft fairs or farmers markets, and other businesses that used both these approaches successfully.

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Ways to get Customers into your restaurant

10 Crazy Ways to Get People into Your Restaurant

By · Grand Openings

Of all the parts of running a business, marketing seems to be the most time consuming. Keeping and creating customers is vital to any business’s success. This is true of restaurants, especially in their first year of being open for business. Sometimes doing things that are different or unexpected are the best way to jump start or revive a restaurant’s reputation. We’ve gathered up ten wacky ways to get more customers into your restaurant and eating without busting your budget’s waistline.

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how to create the biggest grand opening ever

How to Create the Biggest Grand Opening Ever

By · Grand Openings

Introducing your business to its community in a big way will lay the foundation for its overall success. When you put your best foot forward, your neighbors and future clients will notice. We’ve gathered a list of ways to make sure your Grand Opening is everything your business needs to thrive.

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5 lessons from Friends on Leveraging Outdoor advertising

5 Lessons from Friends on Leveraging Your Outdoor Advertising

By · Advertising Campaigns

Outdoor advertising is a breed all its own. With the space and exposure it gets, often times it is under appreciated. But banners, signs, inflatable characters and attention-getters, even dressed and dancing side walkers can make your business shine. Who better to teach you lessons about making your outdoor advertising work than the cast of Friends?

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why your small business can't shy away from social media

7 Reasons Why Your Small Business Can’t Shy Away from Social Media

By · Small Business Marketing

So you’ve been debating about whether or not your business can afford the time to participate in social media. The answer is a resounding yes! The marketing opportunities alone are worth the effort you put into it. We could do a laundry list of the reasons why you should sit down and start building your online platform, but we’d rather you just go do it. So here are seven quick reasons to convince you.

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